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Purpose Match

United for a Purpose

Bringing donors, companies, and causes together for greater impact.

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2x the potential

When your matching gift meets a donor generosity.

Click here!

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$45,300

Matched by NEDDIE and matching partners

$196,000

Raised for nonprofits on GivingTuesday 

100+

Nonprofits supported since 2021

WHAT IS PURPOSE MATCH?

Businesses and donors, coming together to double the good.

Purpose Match unites small and medium-sized business and generous individuals to match donations to verified 501(c)(3) nonprofits on NEDDIE, making a broader impact and inspiring others to give.

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For Businesses

Match your employees' donations, back one cause on Giving Tuesday, or join the community pool. Your team feels proud, your customers notice.

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For Major Gift Donors

Turn your generosity into greater impact. Choose your matching amount and inspire others to give, knowing their donations will be doubled.

THE RIPPLE EFFECT OF GIVING

Good for your community. Good for business.

Create a strong sense of community within your company. This collaboration spread goodwill and driving positive change both within your organization and the wider community.

89%

of employees are more satisfied at purpose-driven companies

88%

77%

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Happier, prouder teams

Giving together boosts morale, productivity and retention — and helps you attract people who share your values.

A brand people talk about

Earn Customer Trust

Stronger local ties

Customers remember businesses that give back and they tell their friends. Giving back enhances a company's image and builds positive associations with the brand.

Shared values create an emotional connection that sets you apart from competitors. People feel good supporting brands that make a difference, which builds loyalty.

By supporting local charities, you can strengthen your ties to the community and build positive relationships with local leaders and residents.

Explore Ways to Gve

DESIGN AROUND YOUR GIVING GOALS

Choose how to make a difference.

Whether you're a business looking to inspire employees or an individual ready to make a major gift, there is a meaningful way to take part.

Great For Businesses

Match your team

You match what your employees give to their favorite nonprofit on NEDDIE.

GivingTuesday

Champion a cause

Pick one or multiple nonprofits to champion and match every donation it receives on GivingTuesday.

Most Popular

Pool Matching

Add to the community pool to match gifts to any NEDDIE nonprofit, up to the limit you set.

FOR TEAMS

Your team's impact doubled in
3 simple steps

Choose

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Choose a nonprofit to support on NEDDIE

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Donate

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2x Match

Give by card, ACH, PayPal, Venmo, Google Pay or Apple Pay- once or monthly.

Donation is matched

Give together. Raise more. See it all in one place.

Create a peer-to-peer fundraiser for your company to track employee donations, match their contributions, and measure your collective impact. Employees can also create a free NEDDIE account to access their donation history and download reports for tax purposes.

See your company's impact grow - total given, causes supported, matched made.

Empower employees - to give to the causes they care about most.

Receipts for everyone - every donor can download their giving report.

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PEER-TO-PEER FUNDRASING

Turn your team
into fundraisers

Employees can launch their own fundraisers for a nonprofit - a company 5K, a birthday, a team challenge - and invite friends, family and customers to give. Pair it with your match to double what your team raises.

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WHERE YOUR MATCH GOES

200+

Nonprofits across the United States and Puerto Rico

From Seattle to San Juan, plus organizations serving communities outside the U.S.


Match locally, or wherever your team's heart is.

PURPOSE MATCH THROUGH THE YEARS

10x more
matched than
when we started.

Every year more businesses and donors join the match. Together, NEDDIE has matched $45,300 for nonprofist since 2021.

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Charities Feel The Difference

Real stories. Real Impact. Made possible by people who give.

$5,157.78

Raised in our Giving Tuesday partnership with NEDDIE to support another family's rehabilitation. Without that help, it wouldn't have been possible.​ Your constant support motivates us to continue our mission. Thank you!

Techos Pa' Mi Gente

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Puerto Rico

Thousands of Items

Delivered to families in need in the Philippines, thanks to donations received through NEDDIE.

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California

1in3out

WHAT'S YOUR ROI?

Businesses that invest in giving back see results.

20%

More Revenue

Sources: MatchPro by Double the Donation; Project ROI by IO Sustainability & Babson College.

50%

more likely to expand into new markets

6%

Higher Market Value

57%

Lower Employee Turnover

One Day. Millions of People. Countless Causes.

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GivingTuesday is a global day of generosity that brings people together to support the causes they care about most.

38.1M

People took action in the U.S

$4 Billion

Donated in just 24 hours

110+ Countries

United around generosity worldwide

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Together, We Can Make Every Gift Go Further

That’s why GivingTuesday is at the heart of Purpose Match—bringing people, businesses, and partners together to multiply the impact of every gift and help more nonprofits receive the support they need.

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